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    E-cigarette online vendors triple, concerns raised about marketing, delivery

    Original @ Medical Xpress – latest medical and health news stories University of North Carolina Lineberger Comprehensive Cancer Center researchers have found the number of online vendors of electronic cigarettes, or e-cigarettes, increased more than threefold between 2013 and 2014. The researchers called this growth w… [...]

    Study explores what really makes a movie successful

    Original @ Phys.org – latest science and technology news stories At more than $20 for a Saturday night movie ticket moviegoers don’t want to pick a dud. Now, new research on movie marketing reveals how to pick a winner – both for customers and movie makers. [...]

    How marketing decoys influence decision-making

    Original @ Medical Xpress – latest medical and health news stories The neural underpinnings of the decoy effect—a marketing strategy in which one of three presented options is unlikely to be chosen but may influence how an individual decides between the other two options—are investigated in new neuroeconomic research published in JNeurosci using neuroimaging and brain stimulation. [...]

    Tech Is Becoming Emotionally Intelligent, and It’s Big Business

    Original @ Singularity Hub Many people get frustrated with technology when it malfunctions or is counterintuitive. The last thing people might expect is for that same technology to pick up on their emotions and engage with them differently as a result. All of that is now changing. Computers are increasingly able to figure out what we’re feeling—and it’s big […] [...]

    The painful side of positive health care marketing

    Original @ Medical Xpress – latest medical and health news stories Lori Wallace sits on a couch with her 11-year-old son and his new pet snake. It burrows under his armpit, as if afraid. Wallace is sure it’s not. [...]

    Food should be marketed as a ‘meal’ rather than a ‘snack’ to avoid overeating

    Original @ Medical Xpress – latest medical and health news stories Marketing food as a ‘snack’ leads to increased consumption and continued overeating, a new study in the journal Appetite reports. [...]

    Machine learning detects marketing and sale of Opioids on Twitter

    Original @ Medical Xpress – latest medical and health news stories Using advanced machine learning, a cross disciplinary team of University of California San Diego researchers developed technology that mined Twitter to identify entities illegally selling prescription opioids online. [...]

    Kids can’t escape alcohol marketing

    Original @ Medical Xpress – latest medical and health news stories New Zealand children are exposed to alcohol marketing on nearly every visit to the supermarket, innovative camera research from Otago and Auckland Universities reveals. [...]

    To kickstart creativity, offer money, not plaudits, study finds

    Original @ Phys.org – latest science and technology news stories How should employers reward creative types for turning in fresh, inventive work: with a plaque or a party recognizing their achievement, or with cold, hard cash? According to new research co-written by a University of Illinois expert in product develop… [...]

    Hacking the human brain with social marketing

    Original @ Phys.org – latest science and technology news stories Marketers have always spent time and money trying to pinpoint their ideal consumer market, but in the age of viral video, what makes that audience engage with an advert? New research looking at how the human brain responds to social marketing videos us… [...]